The Risk of Pricing Your Home Too High

    Overpricing your home is risky and, ultimately, a mistake. Greyson Dixon joined me recently to help explain why.

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    I was recently joined by real estate rockstar Greyson Dixon to talk a little bit about a specific instance that he recently dealt with. Greyson is one of the top agents on our team, and he was able to help a home seller correctly price their home and get it sold, but not without some struggles along the way. Here’s an outline of our conversation, with timestamps so that you can skip ahead to the section(s) that interest you the most:

    0:45- A little background on Greyson’s unique pricing situation with his client
    1:50- A summary of their initial conversation about pricing and how market conditions played a role
    4:30- How Greyson’s clients justified their price and why it was unrealistic
    5:30- Why Greyson chose to give his clients the benefit of the doubt at first
    6:20- When and why they decided to reduce the price three times
    7:30- The kind of activity a home seller should expect if they’re priced correctly in this market
    8:20- How condition plays a role in price
    9:15- How Greyson would handle this situation if he had to do it again
    10:05- The key takeaways from this story that can help future home sellers out there

    If you have any questions in the meantime for Greyson, feel free to give him a call at 801-686-8389. If you have any other questions for me, don’t hesitate to give me a call or send me an email. I look forward to hearing from you.

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